Calendar
Monday, September 21, 2015
8:15 AM — 11:00 AM
Marketing Essentials
Learn how to start or enhance an effective (and essential) marketing plan for your planned giving program.
Watch Your Legacy Society Grow! The morning starts with breakfast and networking followed by a panel discussion from seasoned professionals - Erika Knudson, Associate Director of Marketing, Office of Development, Princeton University; Jerry Muntz, Director of Planned Giving, The Lawrenceville School; and Bryan Nemeth, Associate Director of Gift Planning, Rutgers University. Moderated by Anne DeMesa, Vice President, Gift Planning, Barnabas Health.
Marketing Legacy Gifts: Strategies That Work Our featured speaker will be Claudine A. Donikian, JD, MBA, president, chief executive officer, and chief marketing officer of Pentera, Inc. Ms. Donikian is regarded as one of the foremost experts in planned giving marketing.
A long-time sponsor of the Gift Planning Council of New Jersey, Pentera provides top-quality planned giving marketing solutions for thousands of charities, hospitals, and educational institutions throughout the United States.
The Nassau Club
6 Mercer Street
Princeton, NJ 08540
Fees
NJCGP Member: $ 40.00
Non-Member: $ 50.00
